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Supernatural Resistance: Cross-promotional Campaign

High scorers win a prize along with a special card that holds a code they can use to unlock special weapons in the game from the show.
Placed in the streets of New York City, specifically around Union Square, these Supernatural Resistance version emergency cases lead to the “Exposed” app. 
Using augmented reality, the app “Exposed” lets users scan their surrounding with their phone’s camera and any face that is detected is transformed into a monster.
Supernatural Resistance: Cross-promotional Campaign
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Supernatural Resistance: Cross-promotional Campaign

My project partner Jacqueline Martinez and I were tasked with creating a cross-promotional and branded campaign for the show Supernatural and the Read More

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